Since its establishment in 1968, singapore pools has been providing a legal and regulated outlet for gambling activities. Its diversified offerings now include lottery games like Toto and 4D, sports betting, horse racing, and online gambling. While these exciting offerings have captivated the hearts and wallets of many Singaporeans, it is important to remember to gamble responsibly and within one’s means.
The organisation is dedicated to delivering an excellent customer experience and maintaining the highest standards of corporate governance and social responsibility. Its workforce of over 1,700 employees, from the management team to frontline staff, are committed to achieving these goals through a strong focus on innovation and digital transformation. The company’s continuous efforts in employee engagement and employee development have won them the Employer of Choice Award in 2020.
A large portion of Singapore Pools’ revenue is devoted to social contributions and charitable causes that help the community as a whole. Its parent body, the Tote Board, oversees the distribution of these funds to various projects and organisations. In the past, these have included community-based initiatives like sports development, as well as social welfare programmes.
In addition to its social responsibilities, the company strives to keep up with the rapidly changing landscape of gambling in the country. As such, it continues to evolve its services and implement innovative technology to improve customer satisfaction and combat illegal gambling activity.
For instance, the organisation recently launched a new mobile app that allows customers to onboard and manage their accounts, as well as place bets on sports events. The app also enables bettors to track their betting expenses. Furthermore, Singapore Pools also introduced a new eBetslip app which will replace the traditional paper bet slip used in retail betting outlets.
These technological advancements have also increased the organisation’s cyber security awareness. It has been ramping up its training for staff in order to ensure they remain vigilant during the COVID-19 pandemic. In the future, it plans to increase data centre capacity in order to cope with increased demand for its products and services.
In the end, Singapore Pools’ greatest contribution to the community is through its philanthropic efforts. As a state-owned enterprise, it takes pride in being a good corporate citizen and is committed to giving back. In addition to its ongoing donations, it also encourages its employees to volunteer and supports community-based initiatives through their iShine platform.
Aside from the iShine app, Singapore Pools offers its customers a range of personalised customer support channels. These include an email and telephone channel where customers can contact the company if they have any concerns or queries. In addition, the company has a social media page where they regularly post updates about their products and services. Customers can also use this page to make enquiries about their account or to report any issues they may have with their bets. These customer service channels are accessible 24 hours a day. This way, bettors can have the peace of mind that they will always be able to get the assistance they need.
